Good Morning Champions


MILO® Philippines continues to drive its lifelong legacy of energizing children through sports with the announcement of its new campaign, “Mula Noon, Hanggang Ngayon – Tuloy ang Pagiging Champion”, serving as the brand’s banner theme for 2021. The story spotlights on the country’s sports heroes of yesterday and today to show that parents can still help their kids jumpstart and propel their champion dreams at home amidst the changing waves of time. The campaign was initially unveiled on television, the MILO® Philippines Facebook page and YouTube channel.


Keeping the Champion Spirit Alive

By being an active collaborator of the sporting community and a partner of Filipino parents, MILO® is greatly positioned to further advance its pursuits of helping parents unlock their child’s sporting potentials. United by the shared commitment of helping the younger generation of future champions, MILO® works with industry players such as the National Sports Associations, the public sector such as the Department of Education (DepEd), and sports organizations such as the Philippine Olympic Committee and the Philippine Sports Commission, to develop more sustained programs geared towards health and nutrition.


As MILO® continues these endeavors with the Mula Noon, Hanggang Ngayon – Tuloy ang Pagiging Champion campaign, the leading beverage brand is steadfast in enabling more parents to nurture their children to become tomorrow’s heroes in sports and in life with the MILO® Champion Formula to make their champion journeys more energizing. The MILO® Champion Formula contains more milk, packed with more Champion Energy Nutrients na PROTOMALT®, Iron, at Vitamins B2, B3, B6, and B12, at mas sulit dahil mas pinarami na ang isang sachet at the same suggested retail price, parents and their children are given the right energy to stay active and healthy at home. It is the only chocomalt milk drink with milk as the #1 ingredient.

Watch the Mula Noon, Hanggang Ngayon – Tuloy ang Pagiging Champion material on the MILO® Philippines Facebook page and YouTube channel.